Persvoorlichter

As a Persvoorlichter at Save the Children Netherlands, you will manage public relations around campaigns, activations, and events to raise awareness of children's rights. You will work collaboratively on media strategies, maintain media relationships, and ensure the organization's reputation as a credible voice on children's issues.

Responsibilities

• Collaborate with colleague press officer on shared media calendar, strategy and on-call duties.
• Lead PR around campaigns, activations or events and support colleague as needed.
• Build and maintain relationships with journalists and editors in human interest, local media, societal platforms and trade journals.
• Guide media contacts and appearances.
• Advise and support spokespersons.
• Write news articles for the website based on press releases and publish them in the CMS.
• Monitor media output impact using tools like Media Info Group and PR Dashboard.
• Select the most effective channels based on objectives, not just the obvious ones.
• Safeguard and enhance Save the Children's reputation as a credible voice on relevant themes.

Requirements

• Experience in PR, press relations or communications.
• A journalistic background is a plus but not required.
• Ability to identify newsworthy stories and promote them effectively.
• Experience with PR around campaigns, events or activations.
• Ability to build and maintain relationships with human interest, local, societal and thematic media.
• Sensitivity to the themes and target groups Save the Children works with and ability to handle these carefully.
• Experience with or willingness to quickly learn CMS systems.
• Flexibility to respond to current events.
• Strategic thinking and ability to switch quickly.
• Creative writing skills with the ability to choose the right tone and angle for each channel.
• Ability to translate complex themes into newsworthy angles.
• Ability to work independently and in a team.
• Overview and adaptability including handling logistics for press trips.

Skills

• Public Relations
• Press Relations
• Communications
• News Story Identification
• Campaign PR
• Event PR
• Media Relations
• Human Interest Media
• Thematic Media
• CMS Systems
• Strategic Thinking
• Creative Writing
• Tone Adaptation
• News Angle Development
• Independent Work
• Team Collaboration
• Logistics Coordination

Languages

Dutch, English